Tiger Woods and Nike End Partnership After 27 Years

Tiger Woods’ nearly three-decade partnership with Nike Inc., which generated about $660 million for the golf legend, has come to an end. “Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world,” Woods said in a statement posted Monday on X, formerly Twitter. Woods, now 48, signed a five-year, $40 million deal with Nike as a young phenom in 1996. A five-year, $100 million contract followed in 2001, and his next pact with the athletic-goods giant was worth $320 million over eight years. He signed his most recent deal with Nike, worth $200 million over 10 years, in 2013. -------- Subscribe to our YouTube channel: https://trib.al/KM4k5RA Subscribe to Bloomberg Originals: https://trib.al/dJv9Uw8 Bloomberg Quicktake brings you global social video spanning business, technology, politics and culture. Make sense of the stories changing your business and your world. Connect with us on… YouTube: https://www.youtube.com/user/Bloomberg Breaking News on YouTube: https://www.youtube.com/@BloombergQuicktakeNow