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Bud Light goes ‘full-blown MAGA’ in bid to repair image

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Sky News Australia
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Published on 29 Oct 2023 / In News & Politics

This week Bud Light went “full-blown MAGA” and teamed up with the most politically incorrect partner possible – the UFC, says Sky News host Rita Panahi. Ms Panahi recalled Bud Light’s efforts to try to repair its image following the Dylan Mulvaney partnership controversy. "But all those ads bombed cause one, they were lame, and certainly not enough to convince their once-loyal customer base to forgive them," she said. She said the UFC – Ultimate Fighting Championship– is a company led by Dana White and there’s “nothing PC” about it, including its fighters, fans and owners. “Bud Light has gone from a trans activist to the UFC – it shows the power that conservative consumers have and what can happen when they actually exercise that power.”

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