Why Are We Making Pizza Boxes Out of Endangered Trees? | Nicole Rycroft | TED

If we're going to solve the climate crisis, we need to talk about supply chains, says biodiversity champion and 2023 Audacious grantee Nicole Rycroft. Her organization, Canopy, partners with key industry leaders to overhaul their base materials in favor of more sustainable alternatives. Learn more about how they're shifting production of everything from T-shirts to the Harry Potter book series out of the world's ancient and endangered forests -- and how solutions for every sector are closer than we think. This ambitious plan is a part of the Audacious Project, TED’s initiative to inspire and fund global change. Learn more at https://www.AudaciousProject.org. If you love watching TED Talks like this one, become a TED Member to support our mission of spreading ideas: https://ted.com/membership Follow TED! Twitter: https://twitter.com/TEDTalks Instagram: https://www.instagram.com/ted Facebook: https://facebook.com/TED LinkedIn: https://www.linkedin.com/company/ted-conferences TikTok: https://www.tiktok.com/@tedtoks The TED Talks channel features talks, performances and original series from the world's leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit https://TED.com to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Watch more: https://go.ted.com/nicolerycroft https://youtu.be/PJkoLzVNAEY TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy: https://www.ted.com/about/our-organization/our-policies-terms/ted-talks-usage-policy. For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com #TED #TEDTalks #supplychain