Why Rivals Are Working Together to Transform Shipping | Bo Cerup-Simonsen | TED

What would it take to make global supply chains cleaner and greener? Bo Cerup-Simonsen -- who's helping decarbonize the maritime industry as CEO of the Mærsk Mc-Kinney Møller Center for Zero Carbon Shipping -- discusses why tenacious collaboration is key to orchestrating systemic change. In conversation with TED's Lindsay Levin, he shares important lessons on collective problem-solving and decision-making that could benefit any industry making a green transition. Countdown is TED's global initiative to accelerate solutions to the climate crisis. The goal: to build a better future by cutting greenhouse gas emissions in half by 2030, in the race to a zero-carbon world. Get involved at https://countdown.ted.com/sign-up Learn more about #TEDCountdown: Twitter: https://twitter.com/TEDCountdown Instagram: https://www.instagram.com/tedcountdown Facebook: https://www.facebook.com/TED Website: https://countdown.ted.com If you love watching TED Talks like this one, become a TED Member to support our mission of spreading ideas: https://ted.com/membership Follow TED! Twitter: https://twitter.com/TEDTalks Instagram: https://www.instagram.com/ted Facebook: https://facebook.com/TED LinkedIn: https://www.linkedin.com/company/ted-conferences TikTok: https://www.tiktok.com/@tedtoks The TED Talks channel features talks, performances and original series from the world's leading thinkers and doers. Subscribe to our channel for videos on Technology, Entertainment and Design — plus science, business, global issues, the arts and more. Visit https://TED.com to get our entire library of TED Talks, transcripts, translations, personalized talk recommendations and more. Watch more: https://go.ted.com/bocerupsimonsen https://youtu.be/mvRoOyY40yI TED's videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy: https://www.ted.com/about/our-organization/our-policies-terms/ted-talks-usage-policy. For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com #TED #TEDTalks #shipping