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India's political parties bet on influencers to swing votes in 2024 general election | DW News

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Published on 02 Jan 2024 / In News & Politics

Ahead of this spring's general election, political parties are courting local social media influencers to target India’s vast online population of 622 million. As smartphone use spreads to rural areas, experts predict that YouTube and Co will decide the vote. Subscribe: https://www.youtube.com/user/deutschewelleenglish?sub_confirmation=1 For more news go to: http://www.dw.com/en/ Follow DW on social media: ►Facebook: https://www.facebook.com/deutschewellenews/ ►Twitter: https://twitter.com/dwnews ►Instagram: https://www.instagram.com/dwnews ►Twitch: https://www.twitch.tv/dwnews_hangout Für Videos in deutscher Sprache besuchen Sie: https://www.youtube.com/dwdeutsch #India

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